The first
question I always get (after, “how do you stay so gorgeous”, pfft), is “where
do you get your inventory?”. In case you’re wondering, I’m talking about www.stylecrush.com. When we first started
this website, that was my biggest worry. Geez, how will we find good quality,
brand name, second hand clothes? I started by putting an ad on Facebook, Kijiji,
and some local mom networking websites. Soon, the calls and emails started
flooding in. At first I would pretty much buy anything, in constant worry that
I wouldn't have enough STUFF to start our business. But as time went on and
people got to know us, we had an endless supply of the STUFF. And I got pickier
and pickier, only taking items in really great shape and of course only certain
brands. If we take brands that are out of our scope, it’s only because they are
way too cute to pass up and need to be shared with the world.
It’s funny, no
matter who I am buying from, I get the same story, “my daughter/son only wore
that once”. It’s ok people, that’s the whole idea behind second hand clothes.
It’s that they've been worn before. I always ask people if they've ever stayed
in a hotel and slept in the sheets and used the towels. As long as you give the
clothes a good wash, why not? I didn't have the appreciation I do now for
second hand clothes. I didn't really understand the whole concept. But now that
I’m in it, I’m all over it. When we were researching the industry and visiting
some consignment shops, I’ll never forget Julie (my business partner) picking
up a pair of Abercrombie jeans that were $12 and looking at me...she said “I just
bought these for my son, for $50!". Crazy, eh? Wouldn't you like to have the jeans
AND the remaining $38 in your back pocket? Kids ages 8 to 16+ don’t wear out
their clothes like the under age 8. So when we get our hands on them they still have lots of
life in them. It’s nice to give life to something. Without the associated stretch
marks.
Andrea
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